Buying Incentives-1

Dear Felix

Thank you for talking with us last week. It was interesting to hear about your expansion and renovation plans for the next three years.

I would like to review the advantages of contracting Innovative Designs to handle the inside design and arrangement for the renovations of your department stores.

• Innovative Design has experience designing interiors for some of the largest department store chains in the country, including Mattal’s and CJ Malhotra’s.

• Our computer-aided design for traffic patterns has helped increase gross sales per square foot by 15 percent to 52 percent.

• The average cost of our service is the same as those charged by conventional designers.

I am looking forward to meeting with you next week to view some videotapes illustrating our designs in use. Innovative Designs is confident you will be as impressed with the sales rate found in these designs as you will be with the designs themselves.


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